Endcap Display

Customer satisfaction
is our guarantee

GRAPHICS AND 3D DESIGNS

92%

EXHIBITION AND EVENT PRODUCTIONS

97%

SIGNAGE SOLUTIONS:

95%

INSTALLATION SERVICES

98%

Definition

POSM includes various marketing materials such as banners, posters, shelf talkers, danglers, display stands, digital signage, product samples, and more. These materials are strategically placed near the point of sale, where customers are likely to notice them while waiting in line or making their purchase.

Objectives

The primary objectives of POSM in supermarkets are to increase product visibility, drive impulse purchases, enhance brand awareness, and communicate promotional offers or key product messages. It aims to influence customers at the final stage of their shopping journey when they are making purchase decisions.